Data Security

When you register to be a FELD Priority Customer, we’ll ask you for some information about yourself. We only collect the data we need to give you a better experience, improve our services and allow us to market our events.

Supplying your email address, name and preferred venue is vital, so we can send you emails telling you when a new event is happening close to you.

We ask you which brands you want to hear about, so we won’t message you about a brand you didn’t opt in for. We also ask for some information, such as your address and your gender, so we can understand who our audience are, how far they travel to our events and so on.

Finally, we ask you if you have any children, and if so how many and their date of birth. This is optional information, but if you do provide it we are able to understand the ages and family sizes attending our events.

You can control and edit what information is given, including email preferences, by returning to this site and verifying your email to access your data.

You can choose to no longer receive marketing communications by:

  • changing your preferences via this FELD Priority Customer website
  • clicking ‘unsubscribe’ on a marketing email
  • contacting us at [email protected]

Above all, we process your personal data in a manner that ensures appropriate security. This includes protection against unauthorised or unlawful processing and against accidental loss, destruction or damage, by using appropriate technical or organisational measures. All the information you provide to us is stored securely on market-leading cloud security infrastructure and is stored in the UK (London region).

We automatically delete your data after three years if there has been no activity on the customer account. Activity is defined as a booking matched to your account, the clicking of any link within the emails you receive from us, and/or the reviewing of your preferences in this Preference Centre through to completion.

For more information, please click the Privacy Policy at the bottom of any page on this website, or in the link at the bottom of every email we send.